Women spend a lot of time judging themselves and others. We are taught from a young age that our looks, weight and the way that we dress are very important and determine our value. We grow up watching women paraded around like objects, hearing women talked about like things and learning that to be enough we must appear a certain way. As we get older the problems continue, now we want to find a relationship and a career, so we are diminish our value and believe our looks are the key.
We all want to look our best, that is only human nature, but this desire has gone to an unhealthy extreme. Yes looking good can make you feel good, but beauty, confidence and happiness are inside jobs. The fact that women continue to minimize their value and focus more on achieving a certain weight loss goal than making an impact on the world to me is sad. Ladies you have more to offer this world than a pretty face, skinny waist and perfect boobs.
Everywhere we turn women are given the message that how we look “au natural” isn’t good enough. Companies are making a killing on convincing women that we aren’t pretty enough, skinny enough, hot enough, sexy enough, etc. There are no products out there saying “F* how you look, let’s make you smarter, more powerful and build you a self-esteem” because true happiness doesn’t sell. They want to get the female consumer where they know it hurts…not feeling good enough.
We keep falling victim to this BS and it just keeps getting worse. Girls younger and younger are worried about their waistlines and sex appeal. This is a serious public health issue that needs to be addressed (see trailer for America the Beautiful 3 below to learn more)! Ladies we need to take our power back and help future generations realize their greatness, success and happiness has zero to do with how skinny or attractive they are. The media, weight loss industry, fitness world, and beauty industry are destroying the self-esteem and mental health of women everywhere. (I am not saying you can’t wear makeup if you like to, hell I’m a makeup junkie, but wearing it or not doesn’t define my worth)
Not only are the media and those industries promoting these problems, women are part of the problem too. We buy into this crap, treat each other like shit, talk more about our bodyweight and looks than valuable information and give our power, intelligence and strength away like it’s going out of style. I know reading this may piss some women off, but it’s true. I see it and hear it everyday! Women more concerned about some arm fat and wrinkles than how to make the world, their lives or their experience better. I need to be brutally honest…No one gives a shit if you have wrinkles, fat arms, thick legs, little boobs, thin lips, etc.! I would rather talk to you about what you do for a living, what your experience of being a parent is like, how you view the world, what you think about current events, how to improve your health and what makes you tick, then anything having to do with your appearance. I want to learn from you, learn about you, hear what you think, challenge you, have you challenge me. Enough is enough already ladies…it’s time to realize there is more to you their your looks!
I guess I was lucky that I was raised in a family that didn’t put a focus on appearance. I was praised for my accomplishments, achievements, creativity, sense of humor, ideas, etc. While I didn’t have a perfect childhood (no one does), I grew up believing my thoughts had value as well as what I did. I’m not sure if my parents intentionally raised me that way, but I’m grateful they did.
Look I’m not saying I don’t have days where I feel fat, ugly or hate something about my appearance because just like everyone I battle with negative body image thoughts too, but I don’t let them control me. I don’t let those thoughts keep me from bringing out my true value in this world. I don’t run to the latest diet to fix my life, or beauty product to give me self-esteem, I know I have more to offer and SO DO YOU!
The solution to not being happy or feeling good enough is not found in a bottle, diet, or cosmetic store it’s found inside you! You have to fight back! You have to realize your power! You have to change the conversation in your head and with others. You have to stop judging yourself and other women. You have to stop basing your value and worth on your looks (and grant other women the same courtesy).
Ladies we have to stop buying the BS! Stop letting companies trying to make a buck off you determine your worth, value, and beauty! Stop hating on each other! Stop concerning ourselves with external appearances and spend more energy developing our intelligence, skills, confidence, self-esteem, and power. Can you imagine what we could accomplish if we spent the same amount of energy, time and money on bettering ourselves as we do trying to perfect ourselves through diets and beauty products?
Knockout Women’s Boxing Club took a small step forward in helping promote this message last week in our Sticky Note Challenge. Tons of our Knockouts covered the community in sticky notes that told women they are beautiful inside and out, they don’t need products to make them good enough and every message of empowerment you can think of. We hope that other women stumbled upon these notes in public bathrooms, in the check out aisle or fitting room and stopped for moment to realize “I am enough” and it’s time to stop letting others determine that. We need to start a revolution where women begin to examine how the world views us and challenge it. We need women to change they way they think about self-worth, value and respect. I hope you find a Sticky Note and it makes you smile and feel the love behind the writing. I vote we all arm ourselves with #AllWomenAreKnockouts Sticky Notes year around and keep this movement going because if we don’t do it ladies, no one will do it for us!
Click here to see our gallery of #AllWomenAreKnockouts Sticky Notes!
Jessica Storch, MA is a boxing coach, personal trainer, health coach and owner of Knockout Women's Boxing Club in Westmont, IL. Her mission is to empower women to be their best through the sport of boxing. She promotes a health focused mentality and encourages women to let go of the diet mentality. Jessica believes weight loss doesn't equal health and works with women to support them in building healthy lifestyles and happy lives.